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The Soul Publishing - Content Analytics with LDA Modelling
Project
Content Analysis with Machine Learning, data visualization
Date
January 2023
Client
TheSoul Publishing
Tools
R (LDA Models), Power BI
Built an end-to-end content analysis using R (LDA models) + Power BI to identify key topics in competitor Facebook posts and measure their performance.
Topics were auto-assigned to each post, aggregated by channel, and visualized to compare topic mix, volume trends, and engagement per topic across months and competitors.
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